About us

We’re Samphire

We provide homes and create sustainable communities. The work we do matters because the lives we help matter.

Our customers are at the heart of everything we do. We’re here to help when we’re needed most. We trust our people to do the right thing, to create meaningful change, where all homes are safe, and affordable, and local people feel proud of where they live.

And as part of Flagship Group, we don’t just want to make a difference to our customers and their communities – we want to solve the housing crisis too.

A mum and her two daughters on the sofa

2024-25 Customer Report

In our first customer report since our merger with Bromford, we dive into some figures from across the organisation and reflect on our progress over the year. There’s always more work to be done, but we’re heading in the right direction and always have customers at the heart of everything we do.

Our Board

Our Board of Directors is made up of Non-Executive Directors, along with our Chief Executive, Chief Finance Officer and Chief Operating Officer. The Board has overall responsibility for setting strategic priorities and monitoring performance against them.

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Staff member sat at desk in the office

Working for us

Our people help us to solve the housing crisis – that’s why we'll always support, invest, and empower them. There are lots of job opportunities available with us – from HR advisers and IT support, to electricians and housing officers. With so much to choose from, we're sure we can help you find a job that's right for you. Head over to our Flagship Group website and take the first step towards your new career today.

Our commitment

We want you to have the best experience possible, so we have developed a range of service standards to reflect the level of service you can expect from us.

Policies and documents

Our policies and documents guide us in delivering services to our customers. 

Housing

Our accreditations

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Latest News

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We’ve published our Customer Annual Report for 2024-25

05/11/2025

We’ve published our Customer Annual Report for 2024-25

Every year, we compile some of our highlights from the previous 12 months and share it in a report for our customers. This year is our first edition as Bromford Flagship, following the merger in February 2025.

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Volunteers bring splash of colour to Thetford neighbourhood

24/10/2025

Volunteers bring splash of colour to Thetford neighbourhood

Green-fingered volunteers joined town council staff and Flagship to brighten up part of Thetford with wild daffodils, grape hyacinth and snowdrops.

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Bromford Flagship responds to decision on Abbey planning application

16/10/2025

Bromford Flagship responds to decision on Abbey planning application

Bromford Flagship has responded to Breckland Council's decision to refuse outline planning permission for the Abbey regeneration project in Thetford.

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Bromford Flagship and LiveWest in merger talks to deliver more homes and stronger communities

02/10/2025

Bromford Flagship and LiveWest in merger talks to deliver more homes and stronger communities

Bromford Flagship Limited and LiveWest Homes Limited in talks to form a combined business focused on sustainable growth and investing in homes, services and communities

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 Keep your family fire safe during the holidays

29/09/2025

Keep your family fire safe during the holidays

With Autumn in full swing, Halloween and bonfire night are fast approaching! While both holidays promise lots of fun, there are often more fire hazards to be aware of and it’s important to celebrate safely.

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Rowley Drive regeneration plans go to public consultation

18/09/2025

Rowley Drive regeneration plans go to public consultation

Members of the public will be able to have their say on a draft masterplan for the future of a Newmarket neighbourhood.

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